by Kedet | Jan 13, 2022 | Blog, Display Ad (Featured), Display Advertising, Social Ad (Featured), Social Advertising
It’s a Social ad, it’s a Display ad, no — it’s a Social Display ad! We’re here to talk about the love child of cool programmatic technology and why it’s a great tactic to add to your advertising strategy. We’ll be covering: What are Social Display Ads?...
by Kedet | Jan 4, 2022 | Blog, Display Advertising, Homepage (Featured), Mobile Advertising, Native Advertising, Search Advertising, Social Advertising, Video Advertising
There are a lot of programmatic advertising platforms in the world. You’re an advertiser on the hunt for a reliable, trustworthy programmatic ad partner. You need a company who knows the business of programmatic tech, and can use it to make your ad spend go further,...
by Kedet | Oct 8, 2021 | Blog, Display Advertising, Mobile Advertising, Native Advertising, Search Advertising, Social Advertising, Video Advertising
Attribution models & windows and their roles in advertising are what we will be discussing in today’s article. When it comes to digital advertising, attribution helps us better understand our ad performance and identify areas of opportunity for optimizations. The...
by Kedet | Sep 13, 2021 | Blog, Display Advertising, Search Advertising, Social Advertising, Video Advertising
We are on the cusp of entering a post-pandemic era. It’s been a year of lockdowns and social distancing. With the rollout of the vaccines, it’s like seeing the light at the end of the tunnel! People can see their loved ones again, hang out, socialize and...
by Kedet | Jul 26, 2021 | Blog, Display Advertising, Mobile Advertising, Native Advertising, Search Advertising, Social Advertising, Video Advertising
There are myths that pervade the programmatic space. These myths are subtle and pervasive – and they secretly influence the decisions, campaign outcomes, and bottom lines of your ad campaigns. Today, we are here to clear the air by addressing some Frequently...
by Kedet | Jul 19, 2021 | Blog, Social Ad (Featured), Social Advertising
Pinterest is a social media channel that is often overlooked when it comes to advertising. But who doesn’t have at least one Pinterest board with saved recipes that look delicious? Or of future dream vacation destinations? It’s a highly visual and engaging platform...
