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Our blog offers the latest insights into the digital advertising innovations that are changing the way marketers and customers operate. Whether it’s staying on top of Google’s frequent updates, learning about the digital nuances of Generation Z, or learning more about mobile ad optimization – we’ve got it here.

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14 Best Programmatic Advertising Platforms in 2021

14 Best Programmatic Advertising Platforms in 2021

There are a lot of programmatic advertising platforms in the world. You’re an advertiser on the hunt for a reliable, trustworthy programmatic ad partner. You need a company who knows the business of programmatic tech, and can use it to make your ad spend go further,...

The Pros and Cons of Programmatic Ad Buying

The Pros and Cons of Programmatic Ad Buying

What are the pros and cons of programmatic ad buying? There are some clear cut benefits that you should know about when dealing with programmatic ad tech, and some poignant disadvantages too. This post is about the pros and cons of purchasing programmatic ads and why...