THE LATEST IN DIGITAL – AT YOUR FINGERTIPS
Welcome to the Advertising Institute, your resource for all things digital advertising. You’ll find blog posts, guides, and other resources here to help you advance your knowledge in the realm of digital advertising.
Digital moves fast, and it’s easy to get left behind – luckily, we’ve got you covered. Subscribe to gain weekly insights into the world of digital advertising
Blog
Our blog offers the latest insights into the digital advertising innovations that are changing the way marketers and customers operate. Whether it’s staying on top of Google’s frequent updates, learning about the digital nuances of Generation Z, or learning more about mobile ad optimization – we’ve got it here.
A Guide to the Travel Customer Journey
The Travel Customer Journey is key for successful travel and tourism marketing. It helps you understand travelers of the past, present, and future. The COVID-19 pandemic has heavily affected the travel and tourism industry. Vaccines are rolling out to the masses....
What is Audio Advertising?
Listen up! Audio advertising is a new, growing "stream" of digital advertising that is a force to be reckoned with, and the COVID-19 pandemic is fueling the consumption of audio as it serves as on-the-go escapism.Did you know that since the pandemic, there has been a...
Great Examples of Father’s Day Ads
Father’s Day is coming soon!Did you know that since 2009, the average spend on Father’s Day presents has increased from $90 to $148? More people are looking to gift their fathers a unique gift or something that can create a special memory. According to the National...
