Why Brand Advertisers Shouldn’t Panic About iOS 14.5

Why Brand Advertisers Shouldn’t Panic About iOS 14.5

Our blog, “How iOS 14’s Update Will Impact Your Facebook Ads,” has consistently taken the #1 spot in bringing the most traffic to our website for the past few months. It’s evident that brands and advertisers alike are concerned about how Apple’s revolutionary move...
Google Privacy Sandbox Explained

Google Privacy Sandbox Explained

Ch-ch-changes: recently, there’s been a lot of technology innovations and policy changes shaking up the ad tech landscape, including the introduction of the Google Privacy Sandbox. Recently, movers and shakers of the internet age, such as Apple, are moving towards...
Introducing Our Charity Program: Kedet Kares

Introducing Our Charity Program: Kedet Kares

Giving back to our community has always been a big part of War Room’s company ethos. Our agency’s core values are Passion and Service. We are passionate about making a difference and believe that relationships are the key to business success and longevity. As a small...
What is Cohort-Based Advertising?

What is Cohort-Based Advertising?

Why is there talk of shifting towards Cohort-Based Advertising? What does it even mean? Find out below. User privacy has been top-of-mind in the current digital age we’re in, resulting in a shift to a cookie-less internet in the near future. But what about...
Is Byte the New TikTok?

Is Byte the New TikTok?

You might have heard in the news that Trump is planning to ban the popular video app, TikTok. What is that all about? We also think that newcomer Byte might just be the next big thing. Read on and learn about the current situation with TikTok and more about Byte!...