Why Brand Advertisers Shouldn’t Panic About iOS 14.5

Why Brand Advertisers Shouldn’t Panic About iOS 14.5

Our blog, “How iOS 14’s Update Will Impact Your Facebook Ads,” has consistently taken the #1 spot in bringing the most traffic to our website for the past few months. It’s evident that brands and advertisers alike are concerned about how Apple’s revolutionary move...
What is Audio Advertising?

What is Audio Advertising?

Listen up! Audio advertising is a new, growing “stream” of digital advertising that is a force to be reckoned with, and the COVID-19 pandemic is fueling the consumption of audio as it serves as on-the-go escapism. Did you know that since the pandemic,...
A Guide to the Digital Marketing Customer Journey

A Guide to the Digital Marketing Customer Journey

As a digital marketer, the “Customer Journey” isn’t anything new. But sometimes, going back to basics helps us evaluate what we know, but also identify opportunities we might have missed before! Plus, Google introduced the concept of “micro-moments” back in 2015:...