Managed vs Self-Service Programmatic Advertising

Managed vs Self-Service Programmatic Advertising

So, you’ve found yourself at the crossroads of advertising. First of all, congratulations! Your digital strategy has become more intricate as your business grows, and you’re ready for the next step in scaling your advertising. If your brand runs ad...
How the Metaverse will Change the Internet & Marketing

How the Metaverse will Change the Internet & Marketing

Welcome to the future. You might have heard the term “Web 3.0” pop up everywhere. It’s the concept of the next generation of the Internet. Currently, we’re at the Web 2.0 stage. Let’s say you have an awesome Instagram account. Meta is the...
A Marketer’s Guide to Online Travel Agencies (OTAs)

A Marketer’s Guide to Online Travel Agencies (OTAs)

Ahoy! Welcome to our guide to Online Travel Agencies (OTAs). Did you know experts predict that in 2022, the travel industry’s ad spend will increase by 36%? Global travel is beginning to recover: travel and tourism marketers are gearing up to welcome travelers again,...