The War Room
Turning brand potential into brand performance through award-winning programmatic advertising. We don’t pursue fame, but it finds us anyways through passion and hard work for our craft.
As a unified programmatic platform providing access to the largest programmatic marketplace, Kedet™ gives you an all-access pass to digital inventory across devices. It’s connected to the strongest combination of market-leading technologies, offering more advanced access to the market than any other programmatic solution.
Programmatic Advertising
The process of automating the purchasing, placing, and optimizing your ads. Programmatic is the best tool on the market for precisely targeting your ideal customer with the right messaging, at the right time, in the right channel that will drive them to action and improve your ad results for minimal spend.
Native Advertising

Native ads, sometimes known as ‘recommended content’, or ‘promoted stories’ are a way of advertising content in a way that is ‘native’ to its environment. Different than traditional banner or display ads, which are clearly separate from the content, native ads will attempt to mimic the surrounding articles and pages.

Private Marketplace (PMP)
A Private Marketplace (PMP) is an invitation-only RTB auction where one publisher or a select number of publishers invite a select number of buyers to bid on its inventory. Inventory purchased is transparent – the buyer knows exactly which site the ad will run on. With Private Marketplaces, the general premise is to skip the exchanges altogether.
Demand Side Platform (DSP)
A demand-side platform (DSP) is a system that allows buyers of digital advertising inventory to manage multiple ad exchange and data exchange accounts through one interface.