by Mike Tyler | Nov 16, 2020 | Blog, Display Advertising, Search Advertising
Let’s face facts; when it comes to most companies you know, their landing pages have you and other potential viewers like Matt Damon in The Martian. Stranded, directionless, and hoping help comes quickly. And if that’s the case, you can bet that many companies’...
by Mike Tyler | Sep 4, 2020 | Blog, Video Advertising, Video Marketing
YouTube keywords and Google keywords – what exactly makes them different? When marketers first start out with ad optimization, they quickly realize Google keywords don’t work the same way on YouTube, and vice versa! In fact, the two search platforms have a lot of...
by Mike Tyler | Sep 5, 2017 | Blog, Search Advertising
Don’t be kept in the dark when it comes to Black Friday and Cyber Monday: with these 4 tips, you’ll gain a competitive advantage over your vast competition – online and offline – fast. Editor’s Note: Note: In our new blog, Holiday...
by Mike Tyler | Aug 1, 2017 | Blog, Social Advertising
Before we pop our celebratory bottle of champagne, the main reason that becoming a Snapchat Certified Partner is important…is because it helps us help you. As a Snapchat certified partner, the training provided and access to best practices/tools for buying and...
by Mike Tyler | Jul 4, 2017 | AdWords, Blog, Search Advertising
Want to know what the ultimate AdWords ad would look like? Read through to the bottom to find out. Sure, you could say it’s been a busy month here at the War Room; between client campaigns, optimizing search ads and analyzing over 500 ads to distil this fine,...
